Gifts to love for her      

Valentine’s Day 

Valentine's Day is just around the corner – the perfect opportunity to let your favorite person know how much you care about and appreciate them. Knowing that not everyone is a “gift giver” and that time can be a real constraint when it comes to finding the perfect present, we want to make your life a little easier and inspire you with this lovely gift selection. Our recommendations include elegant foulards, seductive perfumes, irresistible jewelry and chic bags. Once you've found the perfect gift, all that's missing is a romantic letter. They will love it! 

Denim Mania

6 denim trends for women 

This season, the beloved and always-in-vogue fashion piece is once again impressing us with new interpretations. There are new washes and finishes, new cuts and fits. Light shades, raw denims and vintage-style models with used effects are back in the game. On our watchlist this season: flared jeans inspired by the 70s, balloon jeans for more volume, twist around jeans for a whole new twist, boyfriend jeans for more casualness, raw denim jeans with saturated color palettes and light washed jeans for more lightness and freshness. Which jeans would you like to make a fashion statement with? Here is an overview of the not-to-be-missed styles.

New year, new trends

What’s hot in spring?

What are the highlights of the new season? Melanie Zanesco and Marie Profanter, style experts, buyers and key members of the new management generation at MAXIMILIAN, share some inside information with us. “Spring awakens in us a desire for lightness. Light fabrics, flowing dresses and sporty silhouettes dominate women’s fashion trends for spring. True to the motto “opposites attract”, we style sports staples such as polo shirts with elegant pieces. A very feminine boho-chic is also making a comeback, with new interpretations of light dresses, cool suede pieces and light-washed denim matched with festival T-shirts. And last but not least: safari jackets. They are a real must-have for the coming season.” – this is how the two buyers summarize the brand-new trends in a nutshell. Curious? Then get your shopping list ready! Here are our highlights for a stylish spring!

Find your perfect look